We made this rhinoceros rig for a Sprite ad. The dance movement needed the rig to be able to jiggle and bounce.

More art and development bits, from our friends at Zombie Studios.

Check our works for more Maya rigging examples.

Client: Coca-Cola Industrias Limitada-Brazil
Product: Sprite
Agency: Wieden + Kennedy SP

Executive Creative Directors: Eduardo Lima e Renato Simões
Copywriter: Rafael Melo
Art Director: Felipe Paiva e José Ferraz
Agency Producer: Regiani Petti, Thais Bonizzi
Digital Producer: Mauricio Yamashita e Ricardo Barbin
Digital Production Company: Joint
Account: Ana Clara Grana, Tathiana Januário e Julia Wollmann
Planner: André Troster, Laís Sangalo, Fernando Prado e Bruna Coelho
Data Stategy: Eliel Guilhen, Fernando Ruiz e Rachel Pepe
Social Strategy: Carol Siper, Gabriel Marchi, Bruno Perazio e Gabriela Queiro
Media: Caio Melo, Rachid Antun, Alex Bezerra, Guilherme Salgueiro, Gabriela Monteiro e Carla Tassi
Client Approval: Selman Careaga, Pedro Abondanza, Ana Carolina Santos, Bruno Alonso e Mariana David
Illustrator: Felms, Felipe Paiva, Guma Nutinski
Production Company: Joint
Director: Felipe Paiva, José Ferraz e Rafael Melo
Executive Director: Regiani Pettinelli
Director of Photography: Lucas René
Production Director: Juliana Salviano
Production Assistant: Thais Castilho
Account – Production Company: Felipe Paiva, José Ferraz, Ilan Wainstein
Maquete: João Cunha, Willian Pereira
Animator: Lee Peffer
VFX Producer: Thais Bonizzi
Editor: Christian Balzano, Eduardo Barbosa
3D: Marc Tudisco, YumYum London, Obsedant (Miki Nemcek), Marlos Lima
3D Rigging: KippCase Studio
Art Composing: Christian Balzano, Rogerio Merlino
Motion Designer: Christian Balzano, Eduardo Barbosa
Color Grading: Acauan Pastore
Audio Facility: Evil Twin Music
Sound Effects & Mix: Rafael Vieira
Sounstrack Production: Andre Faria, Murilo Faria e Rafael Vieira, Andre Namur e Jimmy Gressler, Account Audio Production House, Juliana Tangary e Carolina Couto
Announcer: Rafael Melo
Post House: Joint